Sales Development Representative - Avassa

Avassa is a Swedish scale-up providing a leading edge-computing platform that enables organizations to deploy, manage, and scale distributed applications and AI workloads with ease. Edge computing is one of the fastest-growing technology markets, offering significant opportunities and complex challenges at the intersection of cloud, software, and industrial digitalization.

Recognized by Gartner as a Cool Vendor in Edge Computing, Avassa works with some of the world's largest industrial and retail companies. With a solid product, a growing customer base, and a rapidly expanding market, we are now accelerating our sales and marketing efforts to take the next step in our growth journey.

To support this expansion, we are looking for a hands-on Sales Development Representative (SDR) to our Stockholm office.

About the role

In this role, you will play a key part in expanding Avassa's market presence and generating new business opportunities. Working closely with sales, marketing, and product teams, you will help build relationships with prospective customers and create qualified pipeline in a rapidly growing market.

About you

You thrive in a fast-moving startup environment where priorities evolve and opportunities emerge quickly. You are curious about technology and excited to learn about the business and operational challenges our customers face. While you do not need to be an edge computing expert from day one, you have a genuine interest in learning new technology.

Working closely with a team of industry-leading technologists, you are comfortable engaging with senior decision-makers, uncovering business needs, and creating opportunities that help drive Avassa's continued growth.

Most importantly, you are a team player who enjoys rolling up your sleeves and getting things done. In a small team, everyone contributes beyond their formal job description, and you will work in an environment where strategic thinking and hands-on execution go hand in hand.

Your responsibilities will include:

• Identify, research, and engage prospective customers within industrial, retail, and other target industries.

• Execute outbound prospecting through email, LinkedIn, phone, events, and other channels.

• Build and manage a healthy pipeline of qualified opportunities for the sales team.

• Engage with technical and business stakeholders at some of the world's largest industrial and retail organizations.

• Learn and communicate Avassa's value proposition within edge computing, distributed applications, and AI deployment.

• Represent Avassa at industry events, conferences, webinars, and customer meetings when relevant.

• Collaborate closely with marketing to develop and refine campaigns, messaging, and lead generation initiatives.

• Contribute to the continuous improvement of our sales development processes as we scale.

Requirements

Required

• Experience in B2B Sales Development, Business Development or similar customer-facing role.

• Experience with outbound prospecting and pipeline generation.

• Strong written and verbal communication skills in English.

• Self-motivated, proactive, and comfortable working independently.

• A genuine interest in technology and a willingness to learn complex technical concepts.

• Highly organized, with the ability to maintain a high level of activity while ensuring opportunities are consistently followed through and nothing falls through the cracks.

• Comfortable working in a fast-paced startup environment with evolving priorities.

• Experience using modern productivity, CRM, and sales engagement tools.

Preferred

• Familiarity with industrial technology, retail technology, cloud-native platforms, AI, edge computing, IoT, or related domains.

• Additional European languages are a plus.

We care more about attitude, curiosity, and the ability to learn than ticking every box above. If you're excited about the opportunity but don't meet every requirement, we'd still love to hear from you.

About Avassa

Avassa is a privately held Swedish company founded in 2020 by a team who have built a string of successful startups. Avassa is well funded by Fairpoint Capital and Industrifonden and offers exciting global opportunities in a fast-moving market. Avassa offers a healthy work-life balance solution and a hybrid work environment, combining a remote workplace with our modern offices in central Stockholm.